About Us

STLMade is a movement within the St. Louis area that shines a light on the amazing things our innovative, tenacious, big-hearted people are doing. It’s supported by a region-wide collaboration of residents, local leaders, institutions, businesses, and nonprofits helping to tell our story. It’s a celebration of a region that insists on moving forward by bringing people and ideas together in bold ways that makes this a place where you can start something, you can get the support to stand out, and you can stay and make St. Louis yours.

theSTL.com is proud to support and promote these stories of a renaissance taking place from the ground up, right here at home. Because nowhere does the spirit of being STLMade shine brighter than in the stories of the people who live here.

theSTL.com Mission

To showcase the individuals and accomplishments found in every corner of the region that are moving the area forward, helping to create more opportunities for all and addressing our challenges.

Our storytelling is personal, creating a unique voice that fills in the gaps of traditional news coverage to offer readers a deeper understanding of the great things being done in our own backyard. Our goal is to surprise, inspire and encourage you to know your home and your neighbors a little better every time you’re here.

We’re committed to:

  • Storytelling through a lens of who and what is making the St. Louis area more successful, inclusive and unique
  • Striving to represent diverse perspectives and voices from every part of the region in our story subjects as well as in our storytellers
  • Honesty and integrity

Join the movement. Use #STLMade to see the good & share the love

When you see people or ideas in your community, your workplace, on the street, wherever, doing things to move the region forward, make it grow or make it stronger, share it with us and everyone else by posting it with #STLMade your social feed.

We’re happy you’re here and invite you to follow us on social media for all the stories you didn’t know that you didn’t know about the people who make us proud to call this place home.

#STLMade belongs to all of us. We encourage you to use #STLMade elements to communicate the movement your way. Logos, email signature & sample copy are available here.

To reach our editor, send us a message at editor@thestl.com.


The video above features STLMade people from our stories on theSTL.com, our neighbors and our favorite places. Special thanks to STLMade Once Films for video editing and to STLMade filmmaker, speaker and activist Prince Ea for voiceover. Photos above by R.J. Hartbeck and Electropolis respectively.